Travel Technology News

Keeping you up to date with industry insights and company news.
News - Web Connection
How hotels can compete with OTAs using digital marketing Posted on • Posted in NewsLeave a comment

The big players in the OTA industry are pouring thousands of dollars a day into digital marketing to ensure they stand at the top of search results pages. In this article we give tips on how hotels can compete with OTAs using digital marketing with just a moderate budget.... Read More

News - Web Connection
Google earnings show booking sites face ongoing advertising headwinds Posted on • Posted in NewsLeave a comment

Google’s revenue growth suggests large travel advertisers, including the Priceline Group and Expedia Inc., are facing pressure as their digital marketing spend with Google is likely outpacing their revenue growth.... Read More

News - Web Connection
The trend to use mobile in travel and the need for a responsive website Posted on • Posted in NewsLeave a comment

Developments in technology continue to have impact on the way we travel. Reports confirm that mobile is now ahead of desktop in terms of internet usage, and the shift is not only from desktop to mobile, but to a range of multi-platform devices.... Read More

News - Web Connection
SEO basics for your hotel website Posted on • Posted in NewsLeave a comment

Today’s digital world has brought a whole new set of challenges for hoteliers, in particular with the emergence of powerful online travel agents that take high commissions for bookings. But there are tactics that independent hotels can employ that help to balance the scales and increase direct bookings, this is how search engine optimization or SEO can help. ... Read More

News - Web Connection
The 8 Hot Travel Trends in 2017 Posted on • Posted in NewsLeave a comment

Booking.com has revealed their 8 top travel trends for 2017. Take a look at their predictions which includes everything from technology to adventure.... Read More

News - Web Connection
New EasyBooking interface makes booking hotels even easier Posted on • Posted in NewsLeave a comment

Web Connection, the digital marketing agency for the hotel industry, has launched their latest version of EasyBooking introducing a brand new interface with added benefits for both hotels and their guests.... Read More

News - Web Connection
Responsive hotel web designs in an instant Posted on • Posted in NewsLeave a comment

With over a decade of experience in hotel web design, Web Connection the hotel digital marketing specialist, introduces 10 responsive website designs tailored to different types of property. ... Read More

News - Web Connection
17 Ways to Immediately Improve Your Website Traffic Posted on • Posted in NewsLeave a comment

These tips from Entrepreneur show how small and medium sized businesses can carve out its piece of the market without having the big budgets of its large competitors.... Read More

News - Web Connection
Capitalise on TripAdvisor traffic with Web Connection Posted on • Posted in NewsLeave a comment

Web Connection is an approved premium partner with TripAdvisor giving independent hotels the opportunity to get instant bookings from the world’s largest travel website.... Read More

News - Web Connection
Greater usability for mobile bookers Posted on • Posted in NewsLeave a comment

Web Connection, the digital marketing agency for hoteliers, introduces a responsive version of EasyBooking to cater for mobile bookings. The booking engine software is designed to meet the needs of a growing market of bookers on the go.... Read More

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