Travel Technology News

Responsive booking engine

Greater usability for mobile bookers

Web Connection, the digital marketing agency for hoteliers, introduces a responsive version of EasyBooking to cater for mobile bookings. The booking engine software is designed to meet the needs of a growing market of bookers on the go.

News - Web Connection
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The statistics are out there with numerous travel research reports measuring the increase of hotel bookings made while on the move, a factor that hotels cannot afford to ignore. Web Connection has responded by enhancing its booking engine to be fully responsive allowing a seamless booking experience on all mobile devices.

EasyBooking is a responsive booking engine that can be viewed from a computer, tablet or mobile. The latest version of EasyBooking detects whether you are using a mobile device and displays a version that responds to the devices screen size.

Jim Eawsakul managing director of Web Connection explains: “When users open a responsive booking engine from a mobile, there can be issues which limit the user experience on a small screen. To streamline the booking process the new EasyBooking for mobiles compacts the information in an easy to view display bringing added benefits when booking from a mobile.”

A large factor in developing the mobile friendly version is speed. Mobile users are inherently seeking a faster, fuss-free booking process and because EasyBooking for mobiles is optimized especially for smartphones, users can enjoy the benefit of speedier loading times.

In addition, there are fewer steps in the booking process with the mobile version, which is better for users and good news for hotels as it is easier and quicker to convert visits to reservations.

The responsive booking engine has just the right amount of content displayed on the screen so it is easy to view and find all the necessary information at a glance to make an informed decision to book.

Web Connection is offering a free trial for hoteliers to experience for themselves the benefits of the new responsive EasyBooking. Contact to find out more.

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